Business Forward Forum

This is the third time the greatest showcase of contemporary Czech and Slovak fashion Mercedes-Benz Prague Fashion Week includes the Business Forward Forum supported by ČEZ & Forbes conference on fashion and textile business. What is the current situation of Czech fashion and textile industry, which business strategies do the local leaders consider successful for domestic and international markets, what are Czech fashion’s and textile production’s prospects and how is the situation of fashion affected by the ever growing influence of digitalization as well as rise of the east and south markets – these questions are going to be addressed in this year’s discussions. Separate panel Forbes: 30 under 30 is going to discuss the question of emerging brands that want to succeed on international markets.

"We are pleased to be Business Forward Forum's partners as the only event of its kind in the Czech Republic. This conference not only inspires but also helps to develop the potential of promising Czech brands in the Czech and foreign markets," says ČEZ marketing director Michaela Ziková.

“In the Forbes: 30 under 30 discussion panel, we will introduce young and successful personalities who belong to the Forbes selection of the most interesting entrepreneurs under the age of 30 and will look together into the future of the Czech fashion scene," says Barbora Kročková, managing director of Forbes Česko.

As was tradition in the previous years, the conference presenters are important professionals in the field. Experiences are going to be shared by the founder of Dutch Fashion Council and Fashion House Maastricht Rachid Naas, representatives of online platforms Footshop Peter Hajduček and Freshlabels Pavel Cvoliga and Jakub Veselský, and of innovative local retail Vnitroblock Lukáš Žďárský, Odivi designer Iva Burkertová, as well as representatives of traditional brands Tonak and Blažek, Michael Tělecký a Ladislav Blažek. The development and current situation of Czech textile and fashion industry is going to be explained in a deep analysis by The Association of Textile, Clothing, and Leather Industry and its vice-president Otakar Petráček.

Program:

• 10:00 Reality Check: Current Czech fashion industry in numbers
• 10:30 Success Stories: Czech fashion business and global trends
• 13:30 Forbes: 30 under 30
• 14:00 How to Succeed Abroad: Strategies, support, and new challenges of new brands Presenters: Veronika Ruppert, Linda Bartošová Registration: zde